This English version is a reference translation of the Korean Privacy Policy. If there is any discrepancy between the Korean and English versions, the Korean version prevails. 한국어 원문 보기

Privacy Policy

1. What Is the Privacy Policy?

Switchboard Inc. (the "Company") collects, uses and provides personal information based on the consent of Users, and "actively guarantees the rights of Users (the right to informational self-determination)".

The Company complies with the relevant laws and regulations of the Republic of Korea, and the personal information protection regulations and guidelines, that information and communications service providers must observe.

The "Privacy Policy" means the guidelines the Company must observe to protect Users' valuable personal information and to guarantee Users' rights and interests, including what information the Company collects, how it uses the collected information, with whom it shares that information as needed ("entrustment or provision"), and when and how it destroys information once the purpose of use has been achieved.

This Privacy Policy applies to the Switch account-based services provided by the Company (the "Services").

2. Collection of Personal Information

Users may use the Services provided by the Company by registering as Members, and the Company collects the minimum personal information necessary to provide the Services.

What is required information?: information needed to perform the essential functions of the relevant service
What is optional information?: information additionally collected to provide more specialized services
(There is no restriction on use of the Services even if optional information is not entered.)

(1) Personal information is collected by the following methods.

Whenever the Company collects personal information, it always notifies Users of that fact in advance and obtains their consent, and it collects personal information through the methods below.

• Where a User consents to the collection of personal information and directly enters the information during membership registration and use of the Services
• Where personal information is provided by affiliated services, organizations, etc.
• Via web pages, email, fax, telephone, etc. in the course of consultations through the customer center
• Participation in events/promotions, etc. held online or offline
• Where information, such as device information, is automatically generated and collected while using PC web or mobile web/apps in the course of using the Services

(2) The personal information the Company collects from Users at the time of membership registration is as follows.

[Switch service account]

• Required items: email, password, name, mobile phone number, service usage history, mobile carrier, mobile phone model
• Optional items: job information

[For identity verification]

• Required items: name, gender, date of birth, mobile phone number, telecommunications carrier, domestic/foreign national status, encrypted User identification value (CI), duplicate registration verification information (DI)

[For legal guardian consent]

• Required items: legal guardian information (name, gender, date of birth, mobile phone number, telecommunications carrier, domestic/foreign national status, encrypted User identification value (CI), duplicate registration verification information (DI))

[When using paid services / processing refunds]

• Required items: for credit card payments, card number (partial) and card issuer name

(3) The personal information collected from Users in the course of using the Services is as follows.

• Information such as mobile application device information (carrier, OS, device ID, mobile phone model, device model name), IP address, cookies, date and time of visit, records of fraudulent use, service usage records and location information may be automatically generated and collected.

(4) The details of the personal information items provided, and the purposes and periods of use, are as follows.

[Common] 1. Membership registration and management

• Email, mobile phone number, password, login ID, name, mobile carrier, mobile phone model
• [For Users under 14 years of age] Legal guardian's name and legal guardian's mobile phone number
• Purpose: confirming intent to register as a Member, identification and authentication for providing membership services, maintaining and managing membership status, preventing fraudulent use of the Services

2. Identity verification

• Encrypted User identification value (CI), duplicate registration verification information (DI)
• Purpose: confirming whether legal guardian consent has been given

3. Provision of the Services

• Required items: email, mobile phone number, password, login ID, name, service usage records, access logs, payment records, text messages, the User's appointments, schedules and transaction amounts processed and extracted from voice call recordings or text messages entrusted by the User, voice call recordings, text transcripts of voice call recordings, saved contacts (device address book)
• Optional items: occupation, company name, company phone number, job title at company, company department name, credit card information
• Purpose:
  • Providing the Services, and improving the speech recognition models necessary to provide the Services
  • Identifying callers of incoming calls and displaying names in call history (for smooth caller identification and synchronization, contact data on the device is transmitted to and stored on the Company's secure servers, and is never used for any other purpose or arbitrarily provided to third parties.)
  • Providing the AI answering (AI Receptionist) and call summary features: AI answers incoming calls on behalf of the User, or analyzes call content to provide text conversion and summaries, and the data processed in this process is used only temporarily and solely to achieve that purpose.

4. Retention and use period

The above information is used until membership withdrawal (account deletion); however, information for preventing fraudulent use is retained for 6 months after membership withdrawal (account deletion) and then deleted.

5. Use for marketing and advertising (use by third parties)

• Optional items: email, mobile phone number, login ID, gender, date of birth, name, job title, occupation, service usage records
• Purpose: developing new services (products) and providing customized services, delivering event and advertising information and providing opportunities to participate
• Retention period: used until membership withdrawal (account deletion); however, deleted immediately upon a Member's request for deletion

3. Use of Personal Information

The Company uses Users' personal information for member management; development, provision, improvement and enhancement of the Services; development of new services; building a safe internet environment; and similar purposes. The Company does not use Users' personal information for any other purpose except where the User has given separate consent or where provided by law.

• Member identification / confirmation of intent to register, identity/age verification, prevention of fraudulent use
• Confirming whether legal guardian consent has been given when collecting personal information of children under 14 years of age, and identity verification when a legal guardian exercises their rights
• Developing new services, providing various services, handling inquiries or complaints, delivering notices
• Prevention of, and sanctions against, acts that interfere with the smooth operation of the Services (including account theft and fraudulent use)
• Use for service usage records, access frequency and statistics on use of the Services, building a service environment from a privacy protection perspective, providing customized services based on service analysis and statistics, marketing, and service improvement
• Building a service environment in which Users can use the Services with peace of mind in terms of security, privacy and safety
• Phone number registration between Users and friend recommendation feature
• Providing a feature that uploads contact data stored on the device to the Company's servers to identify the caller when a call is received and to display the caller's name to the User
• Providing answering of incoming calls using AI technology (AI answering) and text conversion and summarization of call content
• Transmission or delivery of content, etc. and fee settlement when using paid services
• Processing voice commands, improving speech recognition, and providing personalized services
• Use for customized content recommendations and marketing by estimating demographic characteristics and Users' interests, preferences and tendencies

4. Provision and Entrustment of Personal Information

In principle, the Company does not disclose Users' personal information externally, except for the items specified below. However, exceptions are made where required by laws and regulations, where an investigative agency makes a request for investigative purposes in accordance with the procedures and methods prescribed by law, or where the User has given separate consent.

1. Intercom

• Description of entrusted work: membership registration and customer consultation
• Personal information items provided: name, mobile phone number, email address, mobile carrier, mobile phone model
• Period of use of personal information: until withdrawal from the Services

2. PortOne (포트원, formerly I'mport (아임포트)), NHN KCP

• Description of entrusted work: payment information approval management
• Personal information items provided: credit card payment information, payment history
• Period of use of personal information: until withdrawal from the Services

3. Amazon Web Service

• Description of entrusted work: data storage
• Personal information items provided: name, mobile phone number, email address, mobile carrier, mobile phone model, payment history, card expiration date
• Period of use of personal information: deleted upon withdrawal from the Services

4. Sol API

• Description of entrusted work: sending SMS notification messages
• Personal information items provided: mobile phone number
• Period of use of personal information: until withdrawal from the Services

5. Click up

• Description of entrusted work: customer inquiry management
• Personal information items provided: name, email, mobile phone number, mobile phone device information
• Period of use of personal information: until withdrawal from the Services

6. PortOne (포트원, formerly I'mport (아임포트)), Danal (다날)

• Description of entrusted work: mobile phone identity verification, identity verification through each mobile carrier
• Personal information items provided: duplicate registration verification information (DI), connecting information (CI), domestic/foreign national information
• Period of use of personal information: until withdrawal from the Services

7. Segment

• Description of entrusted work: user data analysis
• Personal information items provided: email, mobile phone number, payment history
• Period of use of personal information: until withdrawal from the Services

8. Amplitude

• Description of entrusted work: user data analysis
• Personal information items provided: email, mobile phone number, payment history
• Period of use of personal information: until withdrawal from the Services

9. Atlas Guide, Inc.

• Description of entrusted work: improving speech recognition service features
• Personal information items provided: voice call content, call content converted to text
• Period of use of personal information: audio is encrypted and retained permanently; other data is deleted upon withdrawal from the Services

10. Google LLC

• Description of entrusted work: user data analysis; automatic summarization and text analysis of call content through the AI answering and call summary features
• Personal information items provided: name, email, mobile phone number, mobile carrier, mobile phone model, payment history, voice data and text conversion records
• Period of use of personal information: until withdrawal from the Services

11. OpenAI, Inc.

• Description of entrusted work: automatic summarization and text analysis of call content through the AI answering feature
• Personal information items provided: voice data (generated during calls) and text conversion records
• Period of use of personal information: destroyed immediately after the purpose of providing the Services is achieved, or until termination of the entrustment contract

12. Anthropic PBC

• Description of entrusted work: automatic summarization and text analysis of call content through the AI answering feature
• Personal information items provided: voice data (generated during calls) and text conversion records
• Period of use of personal information: destroyed immediately after the purpose of providing the Services is achieved, or until termination of the entrustment contract

To provide the Services, the Company entrusts the processing of personal information to overseas business operators as follows.

[Entrustees Receiving Overseas Transfers of Personal Information]

1. Amazon Web Service

• Purpose of entrustment: data storage
• Personal information items transferred: name, mobile phone number, email address, mobile carrier, mobile phone model, payment history, card expiration date, saved contacts
• Country of transfer: United States
• Date and time of transfer: upon signing up for the Services
• Period of use of personal information: all data is deleted upon withdrawal from the Services (however, audio is encrypted so that individuals cannot be identified and is retained permanently)
• Name of the recipient of personal information: General Agent Co., Ltd. (제너럴에이전트 주식회사)
• Contact information of the information management officer: 28, Saemunan-ro 5ga-gil, Jongno-gu, Seoul (서울 종로구 새문안로5가길28), 02-735-6888, AWS@generalagent.co.kr

2. OpenAI, Inc.

• Purpose of entrustment: automatic summarization and text analysis of call content through the AI answering feature
• Personal information items transferred: voice data and text conversion records
• Country of transfer: United States
• Date and time of transfer: when the AI answering or call summary feature is used
• Period of use of personal information: destroyed immediately after the purpose of providing the Services is achieved, or until termination of the entrustment contract
• Name of the recipient of personal information: OpenAI Privacy Team
• Contact information of the information management officer: privacy@openai.com

3. Anthropic PBC

• Purpose of entrustment: automatic summarization and text analysis of call content through the AI answering feature
• Personal information items transferred: voice data and text conversion records
• Country of transfer: United States
• Date and time of transfer: when the AI answering or call summary feature is used
• Period of use of personal information: destroyed immediately after the purpose of providing the Services is achieved, or until termination of the entrustment contract
• Name of the recipient of personal information: Anthropic Privacy Team
• Contact information of the information management officer: privacy@anthropic.com

4. Google LLC

• Purpose of entrustment: automatic summarization and text analysis of call content through the AI answering feature; user data analysis
• Personal information items transferred: name, email, mobile phone number, mobile carrier, mobile phone model, payment history, voice data and text conversion records
• Country of transfer: United States
• Date and time of transfer: upon signing up for the Services, and when the AI answering or call summary feature is used
• Period of use of personal information: until withdrawal from the Services
• Name of the recipient of personal information: privacy team of Google LLC
• Contact information of the information management officer: googlekrsupport@google.com

5. Intercom

• Purpose of entrustment: membership registration and customer consultation
• Personal information items transferred: name, mobile phone number, email address, mobile carrier, mobile phone model
• Country of transfer: United States
• Period of use of personal information: until withdrawal from the Services
• Name of the recipient of personal information: Intercom compliance
• Contact information of the information management officer: compliance@intercom.com

6. Segment

• Purpose of entrustment: user data analysis
• Personal information items transferred: email, mobile phone number, payment history
• Country of transfer: United States
• Period of use of personal information: until withdrawal from the Services
• Name of the recipient of personal information: Segment Data Protection Officer
• Contact information of the information management officer: privacy@segment.com / Segment.io, Inc. 100 California Street, Suite 700 San Francisco, CA 94111 USA

7. Amplitude

• Purpose of entrustment: user data analysis
• Personal information items transferred: email, mobile phone number, payment history
• Country of transfer: United States
• Period of use of personal information: until withdrawal from the Services
• Name of the recipient of personal information: Amplitude Privacy
• Contact information of the information management officer: privacy@amplitude.com / 631 Howard Street, Floor 5 San Francisco, CA 94105

8. Click up

• Purpose of entrustment: customer inquiry management
• Personal information items transferred: name, email, mobile phone number, mobile phone device information
• Country of transfer: United States
• Period of use of personal information: until withdrawal from the Services
• Name of the recipient of personal information: Privacy Agent ClickUp
• Contact information of the information management officer: help@clickup.com / 363 Fifth Ave. Suite 300 San Diego, CA 92101

The following applies in common to all entrustees.

• Method of transfer: automatic synchronization
• Name of the recipient of personal information: Robin Lyu (류로빈석준)
• Contact information of the information management officer: 070-8919-9000

5. Destruction of Personal Information

In principle, the Company destroys Users' personal information without delay once the retention period has elapsed.

However, where separate consent regarding the retention period of personal information has been obtained from the User, or where laws and regulations impose an obligation to retain information for a certain period, the Company securely retains the personal information for that period.

(1) The following information is retained for up to 1 year from the date of withdrawal and then destroyed.

• The company account and the withdrawal notification email address are encrypted and retained to send notification emails and respond to CS inquiries
• Records of fraudulent use of the Services

(2) Where laws and regulations require information to be retained for a certain period

• Records on contracts or withdrawal of subscriptions, etc. — Retention period: 5 years
• Records on payment and supply of goods, etc. — Retention period: 5 years
• Records on consumer complaints or dispute resolution — Retention period: 3 years
• Records on labeling/advertising — Retention period: 6 months
• Books and supporting documents for all transactions prescribed by tax laws — Retention period: 5 years
• Records of electronic financial transactions — Retention period: 5 years
• Service visit records — Retention period: 3 months

In addition, for the personal information of Members who have not used the Services for 1 year or more, the Company notifies Users in advance, by email or other means, of that fact and the details of the measure at least 30 days before the scheduled date of destruction or separate storage.

6. Rights of Members and Legal Guardians and How to Exercise Them

Users (or their legal guardians, for Users under 14 years of age) may view or modify their personal information at any time, and may request withdrawal of consent to collection and use, or termination of membership.

Users may use the member information modification feature or the membership withdrawal (account deletion) feature through the in-service settings, and if Users make a request through the customer center in writing, by telephone (070-8919-9000) or by email (team@getswitch.app), the Company will take action without delay.

7. Installation, Operation and Refusal of Devices that Automatically Collect Personal Information

The Company installs and operates cookies ("cookie") to provide web-based services, and Users may refuse them. Cookies are used to support faster and more convenient use of the website and to provide customized services.

However, if Users refuse the installation of cookies, use of the web may become inconvenient and Users may have difficulty using some services that require login.

8. Measures to Ensure the Security of Personal Information

The Company regards Users' personal information as its most valuable asset, does its best to manage it securely, and makes the following efforts in processing personal information.

1. Regular internal audits: The Company conducts internal audits regularly (once per quarter) to ensure the security of personal information handling.
2. Minimizing the number of staff who handle personal information, and training them
3. Establishing and implementing an internal management plan
4. Technical measures against hacking, etc.
5. Encryption of personal information
6. Retention of access records and prevention of forgery/alteration: The Company retains and manages records of access to the personal information processing system for at least 6 months.
7. Restricting access to personal information
8. Use of locking devices for document security
9. Access control for unauthorized persons

9. Chief Privacy Officer and Contact Person

• Chief Privacy Officer: Robin Lyu (류로빈석준)
• Inquiries: team@getswitch.app
• Customer center: 070-8919-9000

In addition, if you need to report or seek consultation regarding an infringement of personal information, you may contact the organizations below for assistance.

• Personal Information Infringement Report Center: (no area code) 118 / privacy.kisa.or.kr
• Cyber Investigation Division, Supreme Prosecutors' Office: (no area code) 1301 / www.spo.go.kr
• Cyber Safety Bureau, Korean National Police Agency: (no area code) 182 / police.go.kr

10. Scope of Application of This Privacy Policy

This Privacy Policy applies to the Company's service 'Switch'. Where personal information is collected by another company's services or websites linked from Switch, this Privacy Policy does not apply once the personal information has been provided with the User's consent.

11. Use of AI Services and Data Processing

1. The Company uses external AI technology to provide the 'AI answering (AI Receptionist)' and 'call summary' features.
2. Users' personal information (personally identifiable information such as contacts and profiles) is never provided or used for training AI models or for the external services' own purposes.
3. Data transmitted to AI services is limited solely to 'the voice and text data of the relevant call', and it is processed in a strictly limited manner solely to achieve its original purpose of call summarization and information delivery for the User.
4. Through its contracts with entrustees, the Company fundamentally blocks transmitted data from being used for AI model training (by using API mode, etc.), and takes all technical and administrative protective measures to ensure that processed data is not used for any purpose other than the relevant purpose.
5. Users may decide at any time whether to use these features through the in-app settings.

12. Obligation to Give Notice Before Amendment of the Privacy Policy

If any content of this Privacy Policy is added, deleted or modified, the Company will give advance notice through the 'website' at least 7 days before the amendment. However, where a material change occurs to Users' important rights or obligations, such as a change in the items of personal information collected or the purposes of use, the Company will give notice at least 30 days in advance and may obtain Users' consent again if necessary.

Announcement date: April 24, 2026
Effective date: May 25, 2026

The Company values the personal information of all Users and promises to make every effort to protect personal information so that Users can use the Services with peace of mind.